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Head brewer at Fuller’s, Georgina Young in the experimental brewing lab
Photography: Charlie Surbey
PRINTED MAGAZINE DIGITAL MAGAZINE
Discover Heineken, Discover Star and Fuller’s Finest
Discover Heineken was a bi-monthly, editorialised catalogue, that went to all customers of Heineken if their off-trade business.
Discover Star was the Star Pubs & Bars version of Discover Heineken. It was tailored to suit the 4000+ tenanted estates that Heineken owns and operates under the Star brand. I designed and art directed both during a 10 year relationship with this global brand.
The catalogues offered content on business boosting ideas such as events, food offerings, using outside space and seasonal planning. Discover Cask, Discover Craft and Publife were accompanying publications to these catalogues.
Finest was a bi-monthly editorialised catalogue that went out to Fuller's off-trade customers. I designed and art directed Finest, commissioning all illustration and photography. I also styled all the food and drink shoots.